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Category Archives: Consumer Goods

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College Student

The Women MBAs of the Fortune 100

by Julianne Perry

55% of female Fortune 100 CEOs earned their MBAs. Find out the background behind each of these successful women and how their MBA influenced their career path.

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Forté Fellows

Forté Fellow Spotlight: Connie Chai

“One of the most impactful pieces of advice I’ve received so far in business school is that the MBA should be a transformational experience, not a transactional experience. What does that mean? I think it means taking risks and challenging myself to “say yes” to classes or experiences that I would typically shy away from. It means being open-minded and present within and outside the MBA community. These two years in school are meant to grant me a safe space to grow as a leader so that I can make a bigger impact!”

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Job Search

Q&A: Arielle Brown, College Recruiting Specialist at Under Armour

by Caroline Herrmann

Have you ever wondered what goes on in recruiters’ minds as they scatter through hundreds, if not thousands, of applications for a single position? Arielle Brown, College Recruiting Specialist at Under Armour (and former Under Armour corporate intern), provides her take on the typical recruitment processes for internships and full-time positions.

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College Student

Why Earn An MBA?

Still sitting on the fence about whether you want to pursue that MBA degree? Not sure you want to spend the money, miss out on two years’ salary, or, more importantly, if a career in business meshes with your life plan?…

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Diversity and Inclusion

What Lean In Means for Women of Color

by Daria Burke

Sheryl Sandberg’s self-described feminist manifesto is provoking thought, challenging paradigms and causing women everywhere to ask, “What does this mean for me?”

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College Student

Marketing Career Paths in the Luxury, Retail, Fashion and Beauty Industries

by Daria Burke

Over the past decade, the MBA has become a rapidly developing area for talent recruitment in the luxury/retail/fashion/beauty industries. Increasingly competitive landscapes and omni-channel consumer behavior has forced companies ranging from Tiffany to Target to increase investment in product marketing, e-commerce, digital marketing, social media and CRM. As such, the range of marketing opportunities in the luxury and retail space varies as greatly as each brand’s unique selling proposition.

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